The greatest gift of social media is the opportunity to humanize a brand, or in our case a cause or nonprofit and all people impacted by the focus of the nonprofit.
The only way to humanize a brand is if your social media effort is authentic. Your organization’s social media presence needs to have a personality that readers can relate to. It must listen to your constituents and respond to them in a timely manner. It needs to provide fresh content that engages readers and inspires them.
Your social media efforts need to relay the message that your organization cares.
The only way to humanize a brand is if your social media effort is authentic. Your organization’s social media presence needs to have a personality that readers can relate to. It must listen to your constituents and respond to them in a timely manner. It needs to provide fresh content that engages readers and inspires them.
Your social media efforts need to relay the message that your organization cares.
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