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Social Media Collaborators

3/5/2015

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COLLABORATE

Social collaborators are Individuals and organizations working together for a common goal.

While competitors will not normally work together, collaborators may work together over social media to achieve a common goal- like getting a bill passed or celebrating a national day of recognition.

Social collaboration is more group-centric than individual-centric and can revolve around a cause or specific initiative.

Social collaborations can also be time-bound projects with partners or affiliates.

Example of group centric collaborations: 1)Advocates from multiple organizations coming together to change policy such as the Rally for Medical Research 2) multi-organizational support of a fundraising or marketing initiative like Stand Up to Cancer all-network shows for all cancer types and when celebrating Cancer Survivor Month.

Example of supportive collaborations:

1) All-cancer treatment facility promotes the initiative of a cancer-specific organization.

2) Organizations that promote services or resources that they do not offer themselves.

WorldCancerDay
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    SOCIAL MEDIA NIJA

    Thoughts, tips and advice from a nonprofit social media strategist. The thoughts expressed here are my own.

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